Suttons Seeds

Beginner Gardeners Collection

Inspire a new generation of gardeners

Suttons Seeds intensive independent market research untaken in April 2011, showed that there is a real need to help build the confidence of beginner gardeners.  They are overwhelmed by the amount of seeds available and are confused by what to plant, where to plant and when to plant.

63% of consumers surveyed* were novice or beginner gardeners!

The results of Suttons Seeds research found that beginner gardeners can find the current choice for packet seeds off-putting identifying there is a real need to help beginner and time-poor gardeners with their gardening decisions by providing them with easy to understand, ready-made solutions. With this in mind we have created an easy-to-shop, easy-to-grow collection specifically aimed at the beginner gardener.

This resulted in the launch of ‘Suttons Seeds Beginners Collection’. A unique ‘Beginners Seed Collection’ to take the mystery out of gardening and encourage novice gardeners to ‘grow their own’. The range has been carefully developed and incorporates Suttons SpeedyVeg, Herbs , Seed Tapes, Seed Mats and Seed Kits, all of which provide easy sowing, low maintenance and quick results for the novice gardener. 


The Beginner Gardeners Seed Collection – USPs

• Easy to grow vegetables and herbs
• Quick results; guaranteed!
• Rewarding and satisfying
• Approachable stand POS to attract the novice gardener
• Free Beginners Guide leaflet
• Great for ‘Hot Spot’ promotional areas
• Covered by Suttons Seeds 'Superior Germination Guarantee'

View more information on Suttons Seeds Beginners Collection

 (*MSS Research, April 2011)

Make sure you don't miss out on this fantastic sales opportunity and contact your Suttons Seeds Sales Executive today!